Get ‘Em From the Get Go

It is within a matter of seconds that a first impression is made – this goes for meeting someone in person as well as reading something in writing.  In a matter of seconds our brains form an opinion about the person in front of us. Our mind draws on a lifetime...

Exponential Returns

In business there is a principle that we know about, but don’t discuss as often as would seem logical.  This principle states that we should choose to do those things that will benefit us, not only for today, but will continue to reap benefits and rewards for years to...

What’s In It For Me?

The most common question that goes through the mind of the person you are communicating with is, “What’s in it for me?”. Other similar questions tossing around in their head are, “What should I do with this information?”, “How can I assist her?”, and “Why is she...
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